Promote. Expand. Thrive.

Marketing

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Master the art of marketing at NGU and pursue a career in virtually any field you choose.

+5
Exclusive Courses
Expand your studies at NGU with courses not offered in most undergrad programs. Branding. Entrepreneurship. Event Promotion and Planning. Even Marketing for Tourism and Hospitality (just to name a few!)
480
Hours of Experience
Intern in a real-world business marketing setting? Yes, please! Work up to 480 hours (good for 12 credit hours) as you gain experience, expand your network, and potentially launch your career.
50%
Hold Doctorate Degrees
Half of NGU’s marketing faculty hold a doctorate degree. The rest hold a master’s. They all have real-world expertise. Substantial education plus extensive experience. That’s how we elevate your future.

Marketing: Your Connection to Countless Careers

The world of marketing is broader than you might realize. Work as an advertiser, brand manager, copywriter, event planner, market researcher, sales director, social media coordinator, even web developer (and more!) 

From mom-and-pop shops to global corporations, the modern world depends on marketing. Pursue your (B.B.A.) degree in marketing at NGU and open the door to limitless career options.

Experience Learning Without Limitations

Student Marketing Association (SMA)

Attend workshops with guest speakers. Expand your professional network. Pursue leadership positions. Enhance your resume. And explore career opportunities. All as a member of the SMA.

Internships to Fit Your Schedule

All marketing majors must complete an internship for academic credit. However, not all internships are created equal. Choose between three, six, nine, or 12 credit-hour internships – whatever works best for you. These options represent 120, 240, 360, and 480 hours of actual work, respectively.

Build a Website from the Ground Up

Sharpen your technical skills and display your creativity as you build a basic web page. No experience? No problem! Expand your e-commerce abilities through hands-on website development training. 

Marketing Beside Faithful & Experienced Industry Leaders
Mollie A. Withers, MBA
Instructor of Marketing
David Riddering, PhD
Associate Professor of Marketing

Become a Master of Marketing

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  • Marketing Year 1

    Year 1 Example Courses

    • First Year Experience or Freshman Honors
    • Composition and Rhetoric
    • College Algebra
    • Introduction to Information Technology
    • Biological science course
    • Concepts of Physical Fitness and Wellness
    • Composition and Literature
    • Probability and Statistics
    • Old Testament Survey
    • Physical science course
    • Fundamentals of Marketing

  • Marketing Year 2

    Year 2 Example Courses

    • Fine arts appreciation course
    • Introduction to Psychology or Introduction to Sociology
    • New Testament Survey
    • Principles of Marketing
    • Marketing Communications
    • Marketing Management Information Systems
    • Principles of Accounting I
    • American or British literature course
    • Microeconomics
    • Oral Communication
    • E-Commerce Marketing
    • Consumer Behavior

  • Marketing Year 3

    Year 3 Example Courses

    • Macroeconomics
    • Principles of Accounting II
    • Sales Management
    • Events Promotion and Planning
    • Advertising
    • History elective
    • Professional Development Seminar
    • Entrepreneurship
    • Financial Management
    • Principles of Marketing Research
    • Brand Management
    • Tourism/Hospitality Marketing Management

  • Marketing Year 4

    Year 4 Example Courses

    • Principles of Management
    • Business Law
    • Public and Nonprofit Marketing
    • Marketing Senior Seminar (Strategy)
    • Directed Internship in Marketing

Elevate Your Perspective

You’ll also take Chapel every semester, and Cultural Events for the first four semesters. You earn credit through attendance, and each course counts as half a credit. This is the NGU difference, how you find your peak performance and elevate your perspective, intellectually, emotionally, and spiritually.

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